As one of the world’s most celebrated music festivals, EXIT Festival in Serbia has built a reputation for uniting global audiences through music, culture, and activism. With an ever-growing international lineup and audience, the festival needed sustained global PR and marketing support to strengthen its media presence across key territories and highlight its unique story — from its origins in social change to its evolution into a global cultural powerhouse.
Over the past two years, Jukebox has worked closely with EXIT Festival to deliver full international PR and marketing support, driving awareness and engagement across global music, lifestyle, and culture media. Our campaigns have amplified the festival’s world-class lineups, sustainability initiatives, and cultural impact, securing coverage across leading publications and broadcast outlets. Through consistent storytelling and cross-platform strategy, we’ve helped reinforce EXIT’s position as one of the most iconic and forward-thinking festivals on the planet.